The needle moves both ways by Michael Lejeune
About this video
Intrepid LA correspondent brings puzzling updates from the Land of Trafficus Horriblus. Falling ridership and rising car sales are the first data omens that LA grand experiment in massive change may not be all we designed it to be. So, what now? Join Michael as he scratches his head, live onstage, and ponders how to rally creative communication to move needles in the right direction. It a DesignThinkers cliff-hanger, with eye candy and more than a bit of humility to season the tale.