Designing Stories That Matter to Your Audience
Nicola Ryan
About this video
Description
Ever wondered how a story gets from a journalist’s head onto your screen? And what is becoming of magazine covers amid the cries of the ‘death of print’? In this talk, Nicola gives a behind the scenes look at designing a digital future for publications including Vogue, The New Yorker and The Telegraph. She shares how she and her teams are evolving iconic, 100+ year old brands from print-centred to digital-first. Join her to understand how stories are visually brought to life across mediums and how design plays a critical role in the business of storytelling and its future.
Nicola Ryan
Nicola is a design leader working at the intersection of brand, storytelling and technology. She focuses on how great design can scale yet remain distinct, and how iconic brands can transform towards the future. At Condé Nast, she leads the design and UX of digital experiences across their portfolio of brands, including The New Yorker, Vogue, Wired and Vanity Fair. Her global team of 60+ product designers, user researchers and content designers deliver compelling digital experiences, which drive value for the business, across advertising, e-commerce and subscriptions. Previously she worked at Pentagram, Karmarama and The Telegraph. She lives in the UK, with her husband, three children and two cats.