May 18, 2011

Designer as Entrepreneur

About this video

Description

Design Entrepreneurism is a quickly expanding part of graphic design practice. As the tools of production and distribution are increasingly found on the desktop, designers are interested in creating their own content for large and small audiences. Given their experience as co-chairs of the MFA Design (Designer as Author /Entrepreneur) program at the School of Visual Arts, Steven Heller and Lita Talarico look at the past, present and future of design entrepreneurship and show you how to engage in this field.

Steven Heller, author and editor of over 130 books on graphic design, satiric art and popular culture, is the co-founder and co-chair of the MFA Designer as Author program at the School of Visual Arts. He is also co-founder of the MFA in Design Criticism, MFA in Interaction Design, MFA Social Documentary Film and MPS Branding programs. Lita Talarico, co-founder and co-chair MFA Design Program, School of Visual Arts, has been active for the past 30 years as a producer, editor, writer and educator in the worlds of architecture and graphic design. The MFA program has consistently been ranked as one of the “Top Ten Graduate Design Programs” in US News & World Report and was recently listed in Business Week’s “World’s Leading Design Schools,” due to the SVA Masters Workshop (an ongoing summer program) in Venice and Rome that Lita co-founded.