Kelly Small RGD designs stamps celebrating 2SLGBTQIA+ spaces
Written by Kelly Small RGD, Intents & Purposes Inc.
Context
Places of Pride takes us to sites across Canada that 2SLGBTQIA+ people fought to make their own: places of celebration and freedom to be fully oneself and spaces that nurtured a sense of solidarity that became a catalyst for change. This issue proudly celebrates the spaces and places across the country that in some way shaped the present and can inspire the future. It highlights the resilience, courage and achievements of 2SLGBTQIA+ communities that have contributed to Canada’s ongoing journey toward inclusivity and equality.
Methodology
This deeply co-creative project was completed with thanks to committed collaborators, including illustrator Tim Singleton and the experts and elders who guided the process and kept us grounded in their lived experiences.
The collaboration between myself and Tim Singleton was selected and approved by the Stamp Advisory Committee, an independent committee of academics, cultural sector experts and design experts, from a selection of concepts.
While the creative direction was largely open, we did work within a few technical design and format constraints—such as required dimensions and specific inclusions on the stamps and Official First Day Covers. Beyond these considerations, our priority was to ensure that the final work depicted a diverse and appropriately representative cross-section of the Queer community.
Process
The project began with a foundation of research. Canada Post and a panel of elders and experts initially identified four key locations, along with a collection of research documents. From there, Tim Singleton—the illustrator—and I began exploring visual concepts, stylistic directions and approaches for the stamps, Official First Day Covers and commemorative booklet.
Our process was highly iterative and deeply collaborative. Tim and I worked closely together, leaning into his vibrant and celebratory illustration style while proposing a range of ideas to both our client and the advisory panel. We navigated important creative questions along the way: Should we focus on past struggles or highlight the liberated present made possible by these spaces?
Ultimately, we chose to centre our storytelling on the historical moments and individuals that shaped these places—honouring the past as a way to illuminate the present and inspire the future.
Results
This project is 10 days into launch and has already seen the Official First Day Covers sell out across the country, requiring a rare reprint. The stamps have been very well-received and are selling well.
Credits
Illustration by Tim Singleton
