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Lianne Cawley RGD

  • Branding
  • Packaging
  • Print
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Lianne Cawley RGD

Lianne is a nationally recognized RGD Certified graphic designer and the founder and creative director of Chapter 35 (formerly Lianne Charlene Creative), a branding and graphic design studio based in Edmonton, Alberta. With a focus on branding, packaging, illustration, and web, the studio is dedicated to creating meaningful design for evolving businesses and women-owned or led businesses. Lianne is also a wife and mother of two. Through motherhood, health shifts, and entrepreneurship, she learned that life and business aren't about perfection. They're about self-worth and embracing life's imperfect moments. She now believes our stories shape who we are. Sharing our experiences, our struggles, our imperfections, lets us step into our power and inspire others to do the same. Today, Lianne continues to help business owners tell their stories and align their brand with their business. She believes that impactful design isn't just seen. It's felt. It tells a story that stirs something bold, familiar, or beautifully unexpected. This philosophy guides her work. Through intentional strategy, thoughtful design, and genuine collaboration, Lianne and her team craft identities that are not only beautiful but deeply meaningful.
Identifies as Brand Consultant, Strategist, and Designer

Edmonton, AB

Member since June 09, 2025

Creative Director / Owner @ Chapter 35 by Lianne Charlene

Skills

The best advice I've ever received is...

“To be true to yourself. When your work is in alignment with your personal life, your business will flourish. You then create work that you're passionate about and proud to share.”

I'm thinking a lot about...

“Advancements in AI and how it can improve workflows and become a tool for efficiency. However, a human perspective, critical thinking, and strategy are essential for brands to appeal to their audience and stay trustworthy.”

You should hire me because...

“We care deeply about the people behind the brand and the evolution of the businesses they’re building. We approach branding through the lens of strategy and storytelling, by taking time to truly understand our clients vision, values, beliefs, and purpose. These form the foundation of a brand before we ever begin exploring visual design direction.”