York House School Rebrand

Integrated Award — Branding Program & Campaign

Monday Creative

Vancouver, British Columbia, Canada

York House has an audacious strategic plan for inclusive girls’ education. The leading independent school came to Monday on the brink of major change—seeking a brand refresh to reflect their transformative learning experience while honouring their heritage. Monday dove deep into insights and archives to shape it. They distilled the York House spirit and spark into ownable messaging that empowers students to discover the power of their own voice.

The new visual identity is woven with key elements of York House history and elevated by vibrant colours and contemporary typography. Creative building blocks—such as a library of custom photography and flexible marketing templates—come together in a cohesive, modern brand expression. The result is a bold statement that invites a diverse student body to flourish at York House School.