2017 In-House Design Awards judges
Jordan Bamforth
Creative Director at Beau’s All Natural Brewing
Jordan is a graduate of the School of Design at George Brown College in Toronto, where he specialized in corporate identity. While working as a freelancer in Toronto, he created the branding and corporate identity for a small, family-run brewery named Beau’s All Natural Brewing Company. He has since been brought in-house at Beau’s as the Creative Director, leading the brewery’s marketing and creative teams, which have received awards for their package design from Applied Arts Magazine, How Magazine, as well as multiple medals in Mondial de la Biére’s Beer design competition.
Carolina Becerra
Creative Director at Science World
Originally from Mexico City, Carolina studied communication design at Anahuac University and then obtained her Bachelor of Design from Emily Carr University. As an entrepreneur, creative director and designer, Carolina has collaborated with small and large companies on design and branding strategies. Currently she is the Creative Director/Design Manager at Science World BC. Carolina is also an educator with over 18 years teaching experience and a certified member of the Graphic Designers of Canada where she is the current Education Chair and has held the positions of VP of Media, PR and Events for the BC Chapter. She is also a professional member of the AIGA.
Stefan Canuel RGD
Senior Designer, National Gallery of Canada
Stefan is an Ottawa-based Senior Designer with more than twenty years of experience in the design and creative industry, including high-profile exhibition design and print. He has been with the National Gallery of Canada as a senior designer since 2003, providing creative leadership to the design and marketing departments. His design work has been recognized both nationally and internationally by A’ Design Award, The Alcuin Society, Communication Arts, Design and Design, Redgees and uVU Veritiv.
Eric Gagnon
Design and Branding Creative Direction Manager at METRO Corporate Brands
Eric has a deeply rooted career in retail, food and travel (METRO and Transat), through in-house and dedicated-toclient studios. He has also worked for Yves Rocher USA, Uniprix, Elle Québec and La Presse. He earned a bachelor’s degree in Graphic Design at UQAM, then furthered his knowledge of marketing at Université de Montréal. Having worked with METRO’s corporate brands since 2007, he oversees branding, design and communication for the ten main, sub or controlled brands. His work has been recognized throughout his career, and he is especially proud of having helped create awareness for METRO’s corporate brands portfolio through numerous national and international trade and design awards.
Michelle Hopgood RGD
Lead Graphic Designer at Martin Prosperity Institute (MPI), Rotman School of Management, University of Toronto
Michelle earned her Bachelors of Design from OCAD University and her Masters in Information, specializing in Knowledge and Information Management, from the University of Toronto. She is the lead Graphic Designer at the Martin Prosperity Institute (MPI) at the University of Toronto’s Rotman School of Management. At MPI, Michelle focuses on tailoring graphic design to effectively convey information and brand identity. She specializes in the function, perception and contextualization of visual information by the audience and creates a visual identity for the Institute through infographics, data visualization and design
Edmund Lam
Creative Director at Frank + Oak
Edmund has been working in marketing and communications for over a decade. Prior to joining Frank + Oak, he spent time at creative agencies Sid Lee, bleublancrouge and CloudRaker heading up brand experiences for Samsung, Cirque du Soleil, Stella Artois, Natrel, Neutrogena, the Toronto International Film Festival and Kijiji. He cares most about making useful things that people actually want to see/watch/read/do/ experience. His work has been recognized by the One Show, Tomorrow Awards, Marketing Awards, FWA, Awwwards, Webbys, Créa and Boomerangs.
Josh McInerney RGD
Manager of Design and Creative Services, Ryerson University
Prior to joining Ryerson University, Josh was Creative Director and Partner at Modu Design, where he worked on design projects for BMW, Manulife Financial, The University of Toronto and Cineplex. Josh has spoken on branding, design and creative thinking at the Schulich School of Business and RGD’s DesignThinkers Conference and has been interviewed for the Telus Small Business web series. He is also on the advisory boards of NextCanada and the Association of Registered Graphic Designers. Josh has been recognized by HOW Magazine, Marketing Magazine’s Great Canadian Creative Faceoff 2010, the Web Marketing Awards and the Retail Advertising and Marketing Awards.
Christopher Moorehead RGD
Director, Information Design at PricewaterhouseCoopers LLP
Christopher Moorehead RGD is a licensed professional engineer and graphic designer specializing in the visualization of complex information streams. At multinational accounting and consulting firm PricewaterhouseCoopers LLP, his team uses information design, data visualization and structured typography best practices to interpret data, develop focused solutions and communicate key messages on behalf of corporate, institutional, and government clients. Chris is also a sessional instructor at OCAD University. Outside of design, his interests include boxing, weightlifting, postmodern literature, art history, single malt whisky, and industrial techno. He is a committed supporter of Manchester City FC, but will cheer for any club that beats Chelsea – even Arsenal.
Lindsay Robertson
Creative Services Manager at WestJet
Lindsay studied Communications at the University of Calgary then pursued Visual Design at the Alberta College of Art and Design (ACAD) followed by a two-year stint with Sequential Communications – a consultancy championing brand and identity management and working with organizations out of the United Arab Emirates. Lindsay’s leadership experience ranges from large scale projects, such as custom aircraft livery (aircraft exterior design), to internal cross-organizational cultural initiatives that support both external marketing initiatives and internal cultural programs at WestJet. Most recently Lindsay and team are focused on video and content creation.
Matthew Rocca RGD
Lead Designer and Brand Enforcer, Northern Credit Union
Matthew began working for BMR in 2008, an agency located in Sault Ste. Marie, ON, creates print products for both the Ontario Lottery and Gaming Corporation and the British Columbia Lottery Corporation. After joining Northern Credit Union in 2011, he has become an integral component of the Marketing Department. As Lead Designer and Brand Enforcer, his responsibilities involve creative direction and building brand presence, overseeing over 30 branches across Ontario. Matthew is also responsible for strengthening brand pride and trust on an organizational level.
Tanja Taylor
Senior Manager, Creative Services, RBC Global Asset Management
Since she graduated from the York/Sheridan joint program in graphic design in 2001, Tanja’s roles have ranged from solo in-house design roles to leading an advertising agency studio. She has developed expertise working with financial brands in progressively senior roles and most recently joined RBC Global Asset Management as a creative director in 2015. She has built a dynamic studio there and has evolved their skill set from print-focused to digital, video, and social.
