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Jan 26, 2022

Freshly Certified: Brand Design Edition

Kerri MacLeod RGD, Alona Topolnisky RGD, and Sabrina Young RGD

About this video


Join our diverse panelists of recently Certified RGDs as they break down their case study processes and answer questions about their experiences. This Webinar is perfect for the designer looking to see and learn how others present their work succinctly and effectively in the virtual world. Also, if you are thinking about getting Certified and want to see examples of how to do the presentation portion and create your case studies, this is the Webinar for you. Do you find the process of presenting your portfolio nerve-wracking? Wouldn't it be great to not only see examples of engaging projects, but also how they're put together for prospective clients or employers?

Kerri MacLeodRGD
Kerri is a multidisciplinary Graphic Designer working at RC Design, a creative marketing agency in Newmarket, Ontario. As a strategically focused designer with a passion for accessibility, Kerri has been assisting companies with their branding, marketing, and user-experience needs for over 10 years. Kerri presents a brand evolution and brand guidelines case study for Precision Content, a company who specializes in information architecture.

Olu Abiola RGD
Olu has over 12 years of experience specializing in brand and visual identity development and print digital media design. He holds a Bachelor of Arts in Fine Applied Arts and started his career in Nigeria working in a small print shop. He has since worked in the advertising industry, furniture industry and currently works as a Creative Services Advisor for Canadian Western Bank in Edmonton, Alberta. Outside design, Olu is passionate about nature, food, football (a.k.a soccer) and volunteering. Olu presents a refresh of the Canadian Western Bank brand.

Alona Topolnisky RGD
Alona is an award-winning Graphic Designer who has both in-house and agency experience and is currently a Creative Marketing Specialist in Whitby, Ontario at the Region of Durham Economic Development and Tourism department. Alona is passionate about branding, problem-solving, and projects that have a meaningful impact to the community. Alona presents Downtowns of Durham, developed to provide support to Durham Region vibrant downtown and main street area businesses during COVID-19 and beyond.

Sabrina Young RGD
Sabrina is a multidisciplinary designer with 17 years of industry experience. Her work ranges from small advertising agencies to large in-house creative teams. For just shy of a decade Sabrina has worked at The Canada Life Assurance Company and is the Associate Manager of Graphic Design, with strong focus on user centered design initiatives on the Creative Services team. She brings a unique analytical and strategically creative perspective to her role and is known as a digital document accessibility expert. Sabrina presents the Constellation investments managed program, rebrand and launch campaign.

Sabrina Young RGD

Sabrina is an award-winning multidisciplinary designer with 19 years of industry experience ranging from small advertising agencies to large in-house creative teams. Sabrina has a strong focus on user-centric design initiatives and brings a unique analytical and strategically creative perspective to her work. She is also known as a digital document accessibility expert.