Open for freelance

Mairin Deery RGD

She/Her

• Brand Strategy
• Branding
• Creative Direction

Contact Website

hannahHR: Creative Director, Chief Marketing Officer, Product Design

Mairin Deery RGD

With an education in film and video production and communication design, I have 15 years of industry experience working with large corporate teams through non-profit organizations to execute values-aligned design and communications. I collaborate with large and small teams to create visually captivating and impactful work as unique as the organizations they represent. Consistent messaging is crucial across every platform and function, from internal and external communications to UX/UI design to web and social media. With a strong focus on brand values and storytelling, and a deep commitment to design principles, I consistently deliver innovative solutions across a wide range of projects and media.

Identifies as Creative Lead: AI Tech | Social Media Avoider | Building Accountable Brands

Vancouver, BC

Member since October 25, 2023

CMO, CPO, Brand Designer, Brand Strategist, Graphic Designer @ hannahHR | Freelance/Fractional

Skills

• Brand Strategy
• Branding
• Creative Direction
• Illustration
• Print
• Strategy
• UI

• Work
• Contributions

hannahHR: Creative Director, Chief Marketing Officer, Product Design

hannahHR: Creative Director, Chief Marketing Officer, Product Design

As one of the founding members of hannahHR, an AI-based tech startup, I have designed the brand and all assets, written all communications from web copy, executive summaries, pitch decks and blog posts, and work with the team internally to build and deepen the quality of our product while we ready our communications to go to market. We have a lot to do, and we’re working on pieces strategically to ensure we get the most value out of the work we’re doing, at the right time.

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Workshop Performance Clinic: Website Design And Development Management

Workshop Performance Clinic: Website Design And Development Management

Workshop's website lacked proper brand representation and clarity of services and practitioners. They needed seamless booking system integration and easy updates. I redesigned their site, optimized integrations, improved the booking process, and reorganized the architecture to enhance local SEO for a second location while preserving the first.

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Big Sisters Of BC: Website Design, Development And Launch Management.

Big Sisters Of BC: Website Design, Development And Launch Management.

Big Sisters of the Lower Mainland needed a website that was easy to navigate and update for their diverse stakeholders. We designed a platform that shares impactful stories of the youth and families they’ve supported, inspires contributions to their cause, and streamlines their application process for both internal and external users.

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You should hire me because...

“My values-based approach involves a commitment to understanding and deepening your brand, company culture, and strategic vision. I collaborate with your team to ensure that your vision is realized and celebrated. My dedication to pixel-perfect and accessible communication design is a testament to this commitment.”

Martha Sturdy: Website Design And Development Management

Martha Sturdy: Website Design And Development Management

Martha Sturdy had the goal of putting her site on a custom wordpress theme. I worked with her internal team to design and manage development of her new, simple website that showcased her works exactly as she wanted them to emulate a gallery experience.

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Purppl: Impact Report, Branding Design

Purppl: Impact Report, Branding Design

I worked with Purppl and their internal team on this project, the impact report, over the course of fall of 2023, as a brand-test and as a way for us to determine what was missing from larger brand expression. I am now working with their brand manager on brand standards and consistent communications templating for all media (internal and external)

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Mining Impact Specialists: Brand, Brand Management, Communications Strategy, Community Engagement

Mining Impact Specialists: Brand, Brand Management, Communications Strategy, Community Engagement

I worked with MISL regularly for 1.5 years on all internal and external communications, with both large corporate entities and Indigenous Organizations. I work on complex communications challenges, proposal writing and production, article editing and graphics design, as well as powerpoint strategy, content and production.

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I know a lot about...

“How to be accountable to your audience through your messaging and product development. In 2025, your message has to align with your values and uphold your organization's mission at all points, and I work with teams to ensure that execution is seamless.”

Brigette Barrager: Collaborative Brand Design, Website Design, Content Collaboration

Brigette Barrager: Collaborative Brand Design, Website Design, Content Collaboration

As an award-winning children’s author and illustrator, Brigette came to me with some ideas but needed strategic direction to pull them together. We collaborated on her brand, each hand-drawing individual parts that made up the perfect whole. We kept her website clean and simple, showcasing the beautiful, colourful work that she’s well-known for.

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Michele Kambolis: Envisioning a Flexible and Growth-Minded Brand and Web Presence for a Holistic Health Leader

Michele Kambolis: Envisioning a Flexible and Growth-Minded Brand and Web Presence for a Holistic Health Leader

I worked with Michele Kambolis to give her a growth-minded brand identity for her own personal brand and practice. Once the brand and website were launched, we worked together on an education package, many print and digital deliverables, and social collateral to bolster her online presence as she created and launched new offerings.

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Aplin Martin Consultants Ltd.

Aplin Martin Consultants Ltd.

I worked with Aplin Martin to overhaul a dated visual brand and web presence to position them as one of the premier engineering firms in Western Canada. Once we launched their rebrand and new website, we worked on project photography, in-house templating, print and digital branded collateral production, and more for 9 years

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The Vancouver Youth Symphony Orchestra: The Total Brand and Web Overhaul of an Established Vancouver Institution, complete with Long-Term Design and Development Support

The Vancouver Youth Symphony Orchestra: The Total Brand and Web Overhaul of an Established Vancouver Institution, complete with Long-Term Design and Development Support

I've worked with the VYSO for six years to bring excitement and enthusiasm to their visual identity. Initially, I worked with them to redesign their brand and website and on print and digital collateral each season. I've worked with them to celebrate their 90th Year, and we're now working on a brand refresh and collateral for their 95th Season.

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10net Digital Signage: Holistic Brand Development, Streamlined Web Presence, Clarity of Values-Driven Brand Message

10net Digital Signage: Holistic Brand Development, Streamlined Web Presence, Clarity of Values-Driven Brand Message

I have worked with 10net on external communications, client projects, and brand and website redesign. I worked to deeply understand their clients, brand values, and market positioning. 10net's site now effectively communicates their services, commitment, and client accolades and enables them to reach and engage new audiences effectively.

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