Jan 30, 2025

There is Nothing Artificial about your Intelligence

Robert Smith RGD, Greenmelon Inc

About this video

Description

How do you deliver consistent, valuable content in an on-demand culture? There are more demands on in-house departments to deliver with shorter deadlines and the need to provide value. How is this possible? Is AI the solution? Staff up? Reduce the number of projects? It's important to think strategically and assess all of these and where they will fit. This session will dive into techniques surrounding your mind set and focus that will help you win the day and keep your sanity.

Robert Smith RGD

Greenmelon Inc

Hi, I’m Robert, a coach, creative director, professor, author, and speaker with 30+ years in the creative industry. I’ve led major branding projects, taught at multiple colleges, and mentored hundreds of creatives. I’m the Chief Creative Officer at Greenmelon, the Chief Thinking Officer at Think Smith, and the author of Stop Looking for Zebras and Stop Looking for Zebras, and Do the Work!