Jan 30, 2022

Staying Current from Home & How to Feel Less Disconnected

About this video

Description

Panelists:

Lucas Carmona, VP Creative Services at Brainrider in Toronto, ON

Lucas is an Argentinian-born father, husband, longboard rider, rugby player, graphic designer and studio lead working at Brainrider, a B2B creative agency in Toronto. As Brainrider’s VP of Creative Services, Lucas oversees all things related to Content, Design and Digital Marketing. He also works closely with the client services and production teams to ensure that the work addresses client goals and objectives, while maintaining the highest degree of quality. Lucas has been working in the industry for around 14 years now and has enjoyed providing creative solutions for his clients and teams. Whether it’s creating product packaging and branding, or overseeing high-profile marketing campaigns, Lucas believes that in order to get great work, you need to care for your people and teams first.

Alex Center, Founder of CENTER in New York, NY

Alex is a Brooklyn-based designer and founder of the branding company CENTER. Prior to launching his own studio in 2018, he spent 10 years at the global beverage leader Coca-Cola where he led the vision for the billion dollar brands vitaminwater, smartwater & Powerade. Today, Alex and his team are building the icon brands of tomorrow, partnering with startups like Kin Euphorics, Conbody and United Sodas of America. Over his career, Alex has designed packaging that has been in the hands of millions, launched breakthrough marketing campaigns, given talks around the world and once met rapper 50 Cent who told him “You must think you're pretty special.” He got nervous and instantly started sweating. In his personal time he enjoys rooting for New York teams that wear orange & blue, eating/taking photos of delicious meals and spending time with his wife Jacquelyn De Jesu and their zero kids and zero pets.

Lauren Wickware RGD, Graphic Designer at Lauren Wickware Design & Educator in Hamilton, ON

Nancy Wu, Senior Graphic Designer & Art Director at NancyWuDesign in Vancouver, BC