Lost & Found
Christopher Doyle
About this video
Description
Christopher takes audiences inside the messy, exhilarating world of analog design—where ideas are made by hand, shaped by chance and pushed beyond what software alone can deliver. Drawing on self-initiated experiments and client work, he reveals the processes, detours and discoveries that have guided some of his studio’s most distinctive work. some of his studio’s most distinctive projects.
As technology increasingly automates and flattens design, for Christopher, analog thinking isn’t just nostalgic, it’s essential. This session pulls back the curtain on how his team works: the rituals, dead ends, breakthroughs, the piles of sketches and prototypes that eventually lead to clarity. He shows how ideas form, how they’re tested, how they’re shared with clients and how they ultimately evolve into the work that goes out into the world.
Christopher Doyle
With over 25 years’ experience, Christopher has worked at some of Australia’s leading brand and design agencies. Based in Sydney, his eponymous, independent design studio specializes in visual identity, naming and verbal identity, creative direction, campaigns and digital design. Often irreverent, always intelligent, Christopher Doyle & Co. is known for distilling communication in curious and beautiful ways, collaborating with creatives, writers, strategists, photographers, motion designers and developers to create award-winning work for a diverse range of brands across multiple platforms. The firm’s clients, particularly from the worlds of theatre, music, architecture, cuisine, visual arts, film and photography, have included Tsu Lange Yor, Spotify, TikTok, The Jezebels, Bell Shakespeare, and Theatre Royal Sydney. Christopher also once found a piece of Nutri-Grain breakfast cereal that looked like E.T. and sold it on eBay for a thousand dollars. True story.
