Licensing Your Work: Monetizing and managing rights
About this video
Description
Your work is valuable—are you making the most of it? Licensing is a powerful way to generate additional revenue while protecting your rights, but negotiating fair agreements can be challenging. In this clinic, Vandana Taxali, an intellectual property lawyer and licensing expert, will share insights on structuring licensing deals that maximize your earnings, set clear usage terms and avoid common pitfalls that could cost you money or ownership rights.
What You’ll Learn:
Key Licensing Terms & Clauses – What to include and what to watch out for
Structuring Payments for Fair Compensation – Flat fees, royalties & best practices
Exclusive vs. Non-Exclusive Rights – Understanding their impact on your earnings
Licensing vs. Copyright Ownership – When to retain rights and when to assign them
Negotiating Stronger Agreements – Tips to secure better terms and avoid undervaluing your work
Real-World Examples – Photography, icons, branding and digital assets
Avoiding Common Pitfalls – Protecting your work and enforcing your rights
With the rise of digital platforms and evolving copyright concerns, understanding licensing is more important than ever. Don’t miss this opportunity to gain expert guidance on monetizing your creative assets while ensuring long-term protection.
