Designing the Editorial Experience

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Co-presented by Juliette Cezzar and Sue Apfelbaum

Creating magazines, newspapers, journals, blogs, or any other periodical, print or digital, is as much influenced by time-tested principles as by recent trends and behaviors. How do we design continuous experiences across media as technology continues to evolve? And in this new landscape where information is everywhere at all times, what are the new opportunities for print?

Juliette Cezzar, designer, author, and educator, and Sue Apfelbaum, writer, editor, and content strategist, address those questions and more in their newly published book, Designing the Editorial Experience: A Primer for Print, Web, and Mobile. Featuring 26 interviews and 19 case studies, the book combines the wisdom of experts with visual examples from publications taking dynamic approaches to the contemporary publishing landscape, as well as provides a straightforward set of elements essential to editorial design on any platform. In this webinar, Juliette and Sue will discuss their collaboration, share insights from their own experience and research, and highlight specific publications and applications that exemplify how brand identity and editorial voice can transition across media.

"Designing the Editorial Experience: A Primer for Print, Web and Mobile is an ambitious survey of the converging disciplines of publication design and digital product design. It interviews many of the designers, technologists, writers and editors crafting new, leading edge reading experiences that will set the pace for the next decade of written text—both at long-standing institutions and new startups and publications.” - Khoi Vinh, Subtraction.com

About Sue and Juliette

Juliette Cezzar is a designer, author, and educator based in New York City. She is the Director of the BFA Communication Design and BFA Design & Technology programs at Parsons / The New School. She is the author-designer of four books: Office Mayhem (Abrams), Paper Pilot, Paper Captain, and Paper Astronaut (Universe / Rizzoli). http://juliettecezzar.com

Sue Apfelbaum is a writer, editor, and consultant who works with brands to create meaningful content experiences. Based in New York, she was formerly the editorial director for AIGA, the professional association for design, and co-editor of RES magazine. She writes about design for Communication Arts, Surface, Adobe, and Red Bull Music Academy. https://sueapfelbaum.contently.com/