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Nov 03, 2009

Colour Strategy

John Bredenfoerer

About this video


John is completely at home in the world of colour. As past president of Color Marketing Group – an international association of colour experts, designers, trend researchers and marketing specialists – he has been involved in many trends. In his presentation, he’ll share his strategies for selecting the best colours for your projects. He’ll teach you how to consider the physical, cultural, emotional and directional aspects of colour, as well as methods for evaluating the context for each colour choice.


John Bredenfoerer