Rachel Simms RGD

Rachel Simms RGD

With over a decade of experience as a highly skilled graphic and web designer, I am passionate about empowering female entrepreneurs through bold and unforgettable designs. I am a proud dog mom and an avid book lover, and my passion for fantasy realms, romance tales, and self-help genres infuses my designs with creativity and a touch of enchantment. As a design educator and mentor, I take immense pride in empowering women to tell their unique stories through branding that roars with confidence. I understand the pivotal role that branding plays in a business, and I am here to ensure your brand not only speaks but commands attention. As a solopreneur, I understand the critical importance of deepening the connection between business and clients. For service-based businesses, clarity in communicating your value is essential, and I'm here to help you achieve that through designs that are unforgettable and speak volumes.

Hamilton, ON

Member since November 11, 2022

Owner/Graphic and Web Designer @ Broadbent Studio

Skills

• Branding
• Creative Direction
• Web Design
• Art Direction
• Brand Strategy
• Design Management
• Education
• Web Development

Rooted Weddings Brand & Web Design

Rooted Weddings Brand & Web Design

I helped Rooted Weddings, a wedding officiant service in Muskoka, to create a clean, modern website with strategically placed testimonials. The brand is welcoming, calming, and feminine, which resonates well with couples. After branding, they won two Reader's Choice Awards and were booked out for the following year's wedding season.

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150 Face Art Exhibit Poster

150 Face Art Exhibit Poster

YWCA Muskoka hosted an event for International Women’s Day and Canada150, inviting the community to submit art projects. They needed a poster design for the exhibit and social media promotion. The design was a hit, with over 155 submissions and great attendance. The client loved it so much that they want to use it for next year’s event.

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InspireTech Canada Identity

InspireTech Canada Identity

InspireTech Canada empowers young people in remote communities to understand STEM fields and become changemakers. Their brand identity, uses STEM elements representing the bonding of elements to create something larger. InspireTech Canada still uses the original brand concept to help young adults launch themselves into the tech industry.

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Lester Coloma Brand & Web Design

Lester Coloma Brand & Web Design

Lester Coloma, a mural artist and painter in Hamilton, wanted to expand his reach and create an e-commerce platform to sell his art. He needed a unique brand to showcase his authenticity, media presence, and awards. With his new brand and website design, Lester increased his website traffic by 41% in a year.

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Burn to Shine Studios Identity

Burn to Shine Studios Identity

The client needed a professional brand to take their business to the next level. The new identity successfully reignited their confidence and created a cohesive look for their brand. The client plans to use this versatile brand for many years and is developing an e-commerce shop and website.

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