Digital Designer

About the company

The Ontario Securities Commission (OSC) Is the statutory body responsible for regulating Ontario’s capital markets in accordance with the mandate established in the provincial Securities Act and the Commodity Futures Act. The mandate of the OSC is to provide protection to investors from unfair, improper or fraudulent practices, to foster fair, efficient and competitive capital markets and confidence in the capital markets, to foster capital formation, and to contribute to the stability of the financial system and the reduction of systemic risk. This mandate is performed through policy, operational, adjudication and enforcement work. The OSC also contributes to national and global securities regulation development.

They offer a diverse, fair, and flexible work environment and take pride in our challenging and rewarding work.

What they do

The OSC is the only securities regulator in Canada to create a dedicated Investor Office with an aim to achieve better investor outcomes. The Investor Office sets the strategic direction, and leads the OSC’s efforts in investor engagement, education, outreach and research. The Investor Office also brings investor perspectives to the organization, and contributes to policy development. To support this work, the Investor Office uses research and behavioral science to test policy proposals and explore how emerging capital market trends are affecting retail investors.

The opportunity

Our Digital Designer plays a key role in helping people get smarter about money. You will be responsible for creating effective and engaging visual content for Investor Office financial education initiatives, including the award-winning GetSmarterAboutMoney.ca, one of Canada’s most visited financial education websites. You will also help measure and analyze the performance and effectiveness of Investor Office educational initiatives through the use of analytics, and will be an active participant in broader financial education and outreach of the Investor Office.

Key duties and responsibilities

Reporting to the Manager, Investor Engagement and Outreach, you will:

• Design effective and engaging visual content and tools for Investor Office digital and print initiatives to help people get smarter about money and make better financial decisions.
• Oversee creative projects, such as educational videos and reports, and act as a liaison between internal and external teams.
• Provide cross-department support and guidance for visual identity, accessibility, UI/UX and general design best practices.
• Lead and manage paid digital campaigns, including writing and presenting briefs.
• Conceive, design and implement new digital educational initiatives, promotional campaigns and materials.
• Use various data analytics tools to measure the performance and effectiveness of educational and outreach initiatives, including, but not limited to, the OSC’s consumer site GetSmarterAboutMoney.ca.
• Develop, implement and monitor performance measures of the OSC’s investor education, engagement and outreach efforts.
• Manage vendor and supplier relationships.
• Act as a brand ambassador to GetSmarterAboutMoney.ca, by following, maintaining and updating brand guidelines as necessary.
• Leverage partnerships with stakeholders, and utilize multiple visual approaches to reach and engage the maximum number of individual retail investors.
• Create internal reports for management.

Some examples of Investor Office educational properties include:

• GetSmarterAboutMoney.ca
• Investingquestions.ca
• InvestingIntroduction.ca
• Investor News
• GetSmarterAboutMoney on YouTube
• @smarter_money on Twitter and @GetSmarterAboutMoney on Facebook

What do you need to be successful in this role?

As the ideal candidate, you have:

• A minimum of at least 5-7 years of relevant experience.
• Led and developed multiple creative and design projects, including ad campaigns for both digital and print, and possess a portfolio of innovative and engaging work.
• Experience designing for social media and digital display ads with a sophisticated understanding of current educational and outreach strategies and tactics, including segmenting of audiences, new technology tools for mobilization, and persuasive messaging.
• Expert knowledge of Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. Additional experience with video and animation software such as AfterEffects is preferred.
• Knowledge and understanding of digital-user experience metrics and user-centered design methodologies to improve accessibility and usability of investor education resources.
• Understanding of traditional and online marketing tools and search engine optimization.
• Experience with Google Analytics, Mailchimp, Google Tag Manager and other tools, and possess a demonstrated ability to learn new tools and methods quickly.
• Knowledge of financial concepts and investor issues.
• Ability to seek out and identify new and innovative design and communication methods.
• Demonstrated experience and success in public affairs, strategic communications, marketing and/or effective stakeholder outreach strategies in complex multi-stakeholder environments.
• Strong work ethic and ability to work as part of a high-performing team.
• Understanding of the importance of delivering value for money.
• Strong interpersonal skills.
• High level of enthusiasm for the OSC’s mandate and the role of the Investor Office.
• High degree of attention to detail.

You might be the sort of person who:

• Likes being part of a dynamic and creative team.
• is active on multiple social media platforms.
• is always on the lookout for new ideas and creative approaches to design and communications.
• has a love of excellent design and typography, and an understanding of why it is important.
• is comfortable with numbers, and can formulate a narrative about what those numbers mean.
  
  Grow your career and make a difference working at the OSC.

How can candidates apply?

Please submit your application for this position through the OSC website at

Apply

Know more

Applications must be received by Friday, May 31, 2024 at 11:59 pm EST.

We thank all applicants for their interest in the Ontario Securities Commission. We will contact those selected for an interview.

The OSC is committed to diversity and providing an inclusive workplace. It is our priority to ensure employment opportunities are visible and barrier-free to all under-represented groups including but not limited to, Indigenous, Black and racialized groups, people with disabilities, women and people from the LGBTQ2S community, to achieve an employee demographic profile reflective of the demographic profile of Ontarians.

The OSC is a proud partner with the following organizations: Canadian Centre for Diversity and Inclusion, and Pride at Work Canada
If you require accommodation during the recruitment process, please let us know by contacting our confidential inbox, HRRecruitment@osc.gov.on.ca.