Everlabs

Integrated Award — Brand Identity, New Brand

DISTRICT DESIGN CO.

Halifax, Nova Scotia, Canada

Everlabs is an innovative new alternative wellness space in Toronto, located in the city’s trendy Roncesvalles district. District developed the name as a reference to the stated goal of the clinic: helping customers live longer and healthier lives, using their biomarkers to calculate and monitor their biological age.

The patterns generated by frequency vibrations—known as cheladne figures—became the foundation for their new brand identity, making their way into every aspect of the brand language.