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Award for Packaging Design (Single)

Award Sponsor: SLD

two cans of Blackfly Canned Cocktail

Winner: Kyle Rask Student RGD

Winning Project: Blackfly Canned Cocktail (Rebrand)

School: Capilano University, North Vancouver, BC; Educator Support: Angela Norwood RGD

Blackfly's strategic objective was to revitalize the brand's image and shelf presence. This was achieved through a redesigned logo, elegant wordmark, distinctive all-black wrap and geometric brass foil accents. The new packaging aims to attract discerning consumers and expand market reach by appealing to those who may not have noticed the product due to perceived quality.

four (4) cans of Blackfly Canned Cocktail

Honourable Mentions


Judges