One Delisle

Integrated Awards: Branding Identity – New Brand

Vanderbrand

Toronto, Ontario, Canada (Client: Slate Asset Management)

Vanderbrand developed the brand identity for One Delisle, a collaborative project by Slate Asset Management and renowned architect Jeanne Gang. The typeface created by Vanderbrand mirrors the building’s architectural transformation, paying homage to its structure and form-function integration. A brochure offering a documentary-style narrative captures the essence of the project, emphasizing on its architectural ingenuity, connection to nature and collaboration. To deepen the understanding of prospective residents, a threepart film series was produced to highlight Slate Asset Management’s efforts in enriching the Yonge and St. Clair area and community impact of the project. For the campaign launch, the website adapted to the phases of day, displaying changing architectural renderings. The immersive sales gallery merges indoor-outdoor living, offering a grand vision of life at One Delisle.