Why Design Is Hard (and what to do about it)
Scott BerkunAbout this video
Description
We all know that clients make it hard to do great design work. We are rarely given the power and resources we need to succeed. But do not despair. You have the superpowers and skills to creatively solve problems. Including the ones that frustrate you the most.
Scott Berkun
Scott is a best-selling author and speaker on innovation, creativity, leadership, public speaking and other subjects. He has published nine books, including How Design Makes The World, The Myths of Innovation, Confessions of a Public Speaker and The Year Without Pants. His work has appeared in The New York Times, The New Yorker, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired magazine, USA Today, Fast Company, National Public Radio, CNN, NPR, MSNBC and other media. His popular blog is at scottberkun.com and he posts regularly on LinkedIn.