Skip to main content
Nov 02, 2011

We Are the Stories We Tell

Stanley Hainsworth

About this video


Stanley is a storyteller. His unique background led him to design – a visual playground where we have every tool imaginable to tell rich visual stories. Stanley takes you through the creative journey that led him to Tether, and offers an inspirational story or three along the way.


Stanley Hainsworth

Stanley Hainsworth is Chair, Chief Creative Officer of Tether, a group of friends who are passionate about one thing: telling stories that matter. Previously, he was VP Global Creative of Starbucks where he oversaw all creative aspects. He has also been a Creative Director at Nike and Global Creative Director at the Lego Company in Denmark, where he oversaw a total visual overhaul of the Lego brand from top to bottom, including packaging, the web and retail stores.