Nov 06, 2015

Shelf Appeal: How Design is Helping Put Classics in the Hands of Readers

Coralie Bickford Smith

About this video

Description

Coralie speaks about the path, which included designing in-store promotions for supermarkets, that has led her to designing covers for classic Penguin fiction. Join her as she describes the process of redesigning covers for books that have been re-jacketed many times over, her love of pattern and where she finds inspiration.

Coralie Bickford Smith

Coralie is a Senior Cover Designer at Penguin Books UK, where she has created many highly acclaimed series designs. Her book illustrations include The Adventures of Huckleberry Finn, The Odyssey, Little Women and the Sherlock Holmes series. The work she did with Penguin Classics on the clothbound series attracted worldwide attention and harks back to the golden Victorian age of bookbinding. The Casual Optimist has described her work as “among the most brilliantly stark, original, off-kilter and unsettling covers of recent memory”. Her first book, The Fox and the Star, will be published this fall.