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Nov 27, 2013

Print in the Digital Age

Darhil Crooks

About this video


Since its founding in 1857 as a magazine about “the American Idea” that would be of “no party or clique”, The Atlantic has been at the forefront of brave thinking in journalism. Darhil Crooks discusses the process of redesigning the magazine as well as the challenges and opportunities for a media brand to design a sustainable business model that supports storytelling.

Of Darhil, The Atlantic Editor-in-Chief says, "Darhil's imagination and passion for ideas-driven work make him the perfect creative force for The Atlantic," Bennet said. "It's asking a lot to hope for vision, exacting standards, a delight in taking risks, and a collaborative spirit all in one person, and we feel very lucky to have found that."


Darhil Crooks

Darhil became Creative Director of The Atlantic in 2012. In his role, he oversees art direction across print, online mobile and tablet platforms. He is responsible for the overall art, design, look and layout of all Atlantic-branded content. Previously he was Creative Director of Ebony, where he oversaw the first cover-to-cover redesign in the title's then 66-year history. Before joining Ebony, Crooks served as the art director of Esquire from 2005 to 2010.