Sept 26, 2012

From Idea to Market: The Design of Entrepreneurship

About this video

Description

Steven Heller and Lita Talarico, co-chairs of the SVA MFA Designer as Author and Entrepreneur, will look at the ways that contemporary designers have become a new breed of entrepreneurs and have funneled personal expression into their design practice. In the current economic and technological environment designers are bringing ideas to fruition like never before - we will explain why and how, look at some successes and failures, and take questions from the audience.